College Stadium Naming Rights

The TDECU deal was one of the best in the business:

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That UCF deal was later revised downward to $12M over 15 years.

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Why are we listed ahead of Kentucky? They’re making $350k/year more than we are.

Author isn’t good at math?


Just wanted to make sure I wasn’t missing something.

USC does not own the Coliseum, they are tenants. Should not be included.


Apogee at $20M is a little misleading. $11.8M in cash. Rest is in-kind services.

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Because nobody watches Kentucky football. :stuck_out_tongue_winking_eye:

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