ESPN+ Streaming To Bring ‘Netflix-Like Aggregation’ Of Sports Content
The service will come via a revamped ESPN app in the first half of 2018 that will also enable pay-TV subscribers to stream ESPN television network programming. The one-stop-shop will include an additional 10,000 live events, including those in niche passion sports, to the roughly 16,000 that ESPN already airs each year, as well as a host of original content similar to HBO’s docu-series “Hard Knocks.”
“That new version of the ESPN app is going to be the best way to consume the totality of ESPN in the future,” Skipper said.
While a portion of the content will be available for free through ESPN+, premium content will be behind a subscription paywall. Individual sports packages, including MLB.TV, NHL.TV and MLS Live, will also be available for purchase. Prices have yet to be finalized, but the service will likely come with both a monthly subscription option and an annual package that would be offered at a partial discount, according to Skipper.
While original content will be a big part of this, the ability to stream more live events, and have the option to do that seamlessly online and through mobile apps in addition to traditional channels such as cable TV, are what’s incentivizing ESPN to build out such a robust direct-to-consumer app.