Newton’s not-too shabby discovery resulted in nothing less than an understanding of gravity; Brankovic’s may result in building better catalysts, the fundamental substance that speeds up reactions in all industries from petrochemical to manufacturing.
Brankovic is not alone in his excitement. The Journal of the Electrochemical Society selected Brankovic’s paper as the “editor’s choice” article, a distinction reserved for research highlighting transformative scientific discoveries. According to the journal, the designation is awarded for work showing extraordinary direction, concept, interpretation or way of doing something. The journal is the most acclaimed publication in its field.