Texans are a special case. They have made the games an event. Regardless of the opponent or record, it is an event to be at NRG. They promote the tailgating and atmosphere as much as they do the players. I suggested that UH get alot of footage of tailgating, fans in the stands and people having fun to be part of the promotion of the games for next season as well. Not sure if you remember the “I’m A Texan” campaign the Texans did where it didn’t feature one player or shot of the field. It was all fans in the tailgate saying, “I’m A Texan”. They were promoting the experience, not the team.
UH has taken the approach of promoting Tom Herman and conveying the thought that UH is for Houston. That’s all well and good, but I think treating UH games as an event that you want to be a part of needs to be out there as well. That keeps people coming even when things are going poorly. Just my thoughts on the matter.