With the increasing wealth of the B1G, other CFB conferences are falling further behind in revenue.
I believe the ACC, PAC 12 and B1G are going to look at the state of Texas for new revenue. That means they will look to add schools in order to park their conference networks in the state and start collecting premium cable subscription fees.
The B1G already has their network in Texas but they are not collecting premium subscription fees.
Which Texas team will be invited where? No one knows but the Texas market is rich with opportunities for conferences ready to take that next revenue jump.