Long post, sorry in advance i promise there’s a point.
I attended between 2014-2017. I use to attend another university of which shall not be named while an ex girlfriend of mine attended UH during the 2011-2014. Campus looked a lot different back then and i use to visit her often and sit in her classes. It was night and day from the time i was there to when she was there.
During the time we were breaking up she joined a big sorority on campus and attended all the games and we would just keep in touch with each other periodically. She went on to have a full college experience and be supportive of UH. Before i attended i was told in highschool by several teachers to not go to UH because it was a bad school. So much so that a parent of one of my classmates said she was glad her son wasn’t going to UH because UTEP was a far superior and prestigious school, so i didn’t apply to UH at all and had assumptions of it from other people from the start. My ex would constantly tell me how big UH was going to get and how many strides it was making with tier 1 and sports. I didn’t realize until i did research of my own.
After being financially crippled by the university i attended i went to community college and then transferred to UH. It made me appreciate UH alot more because of how much i struggled transferring. My welcome day was one day and i didn’t really understand it. My first day there i had no idea when sporting events took place or where. I loved sports and had no clue when anything was going on on campus. I was on campus late one night and i heard TDECU roaring and that’s when i realized they were playing. I invited a friend i had just met in a orgo lab and my cousin and they invited their friends and we went. It was a pain not being able to take your backpack and having to take it back to the car and then walk all the way back. But going in was simple as showing your S-ID unless you forgot it (which i did and a couple of friends did too occasionally)
After i had gotten use to it and joined an organization by accident i finally felt i was in college. Before, i felt like i was just going to UH and taking classes and going home. Most of the professors i had hated that there were sports and some would even cancel class because of parking so there was no incentive to going to campus. The only incentive to going was to hang out with friends and go meet girls. I didn’t know the football schedule until i noticed the signs they would put betweent PGH and MD Library about the games but back then looking back at it was much easier to get in to the games. I had to do the student thing online on UH cougars one year and it wasn’t particularly hard but annoying. I found coogfans because i was googling a forum for UH and this popped up. I lurked for 3 months before i made an account and ever since then this and Twitter is where I get most of my information. Going to basketball games was a hole different animal because no one would go so it was hard to say let’s go to the game and there’s 2 people there.
My cousin and friend never got into the sports on campus so they graduated and looked fondly on it but didn’t feel like sports were a critical part of their time there. They have the logo on their cars but that’s about it. I got my cousin to buy season tickets 2 years in a row and she stopped because it was hard for her to make the games because of game times and other obligations. I started dating my current girlfriend my last semester there and she had attended 3 games prior to meeting me including that Louisville game. She later picked up a passion for it because of me and always wanting to go to games.
Here’s the point. 1 person went out and joined organizations and actively wanted a college experience
1 person was only studying and stumbled on it by chance because he liked sports and he wanted to give it a chance so he actively went to football and basketball.
1 person liked it because they had prior experience and their boyfriend liked sports so it was a bonding thing
2 people never got into it and therefore never got their partners into it.
UH does absolutely nothing to market these games. The minimum that they do is not enough to engage students unless they’re actively looking for that. Little 1x1 Signs on campus aren’t enough. It takes a village and all professors have to do their part. The rec could easily say go to the game and get a free shirt on your next visit. The UC could say sign up for the game and go and you’ll get 5 cougar bucks. I bet you that’s a lot cheaper than a shirt. The billboards around Houston use to highlight the teams. I mean the Texans suck right now and the rockets were sucking also. Where are these fans getting their fix? They’re not. They’re at home watching teams from other states and supporting them because they do a better job at marketing their brand. It’s not an international thing or a student thing it’s a university thing that UH has not invested money into.
The other day i saw UCLA had a undie run. Why are we not marketing this on campus? Because there’s no common goal and UH for some strange reason has a hard time letting people know of events on campus.
Do some of you remember when we use to have big artist on campus performing during HOCO? No. Has there been performances on campus since 2017? Who knows. The last good concert there was Ferg. UH could fix all this by sending out a text to everyone enrolled part time or full time stating game and time. (make it simple) and then sending link to tickets.
If they really wanted to they could make an app with nothing but upcoming events and parties for students that can be added by students and during orientation show them and get them to make an athletics account and sign up. It’s not hard UH and as silver said
Everyone in on campus marketing needs to be fired. 6 years of mediocrity is to long.