$4M for each team that makes the CFP 12 team field.
Another $4M per team that advance to the quarterfinals.
Another $6M per team that reach the semifinals.
Another $6M per team that reach the finals.
Texas Tech made the B12 Conference $8M ($4M + $4M)
Once the national conferences payouts are determined, each conference has its own methodology for distributing the money. Some conferences give participation bonuses, for lack of a better term, to it’s teams that participate, while others divide CFP money evenly between members as with all other revenue. The B12 is one of the conferences that gives participation bonuses.
B12 teams that participate in the CFP get the greater of Formula A or B:
Formula A
College Football Playoff (CFP) Championship, First Round/Quarterfinal
The remaining money after payment of the participation and travel subsidies, goes into the general revenue pool shared by conference members. I already know the question you are asking “Do the schools that opted-out of bowls share in the CFP money?” What the B12 has said publicly is that it addresses opt-outs with financial penalties (for Iowa St. and Kansas St., it was $500,000 each). The B12 has not made any public statements on tying bowl opt-out with loss of CFP revenue.
When the national media tries to denigrate the B12 competing for a national championship in football, they previously used TCU as the example. Now they have a choice.
The conference is essentially perceived as the new and improved American.
But the collective of college football fans should also be giving the same smoke to Alabama, Oklahoma, Ohio State and Texas A&M. They won’t, but they should.
Is that really true? We have five teams in the top 25 and a 4-2 bowl record with two winnable bowl games left. Two of our teams are ranked above Michigan, UT, and USC.
Tech didn’t perform any worse than Bama or A&M. Or Hell Oregon, Tennessee, or Indiana last year. Happens. If anything their loss and Bamas loss is probably reason to go easier on the G5 teams that got blown out.